One of the most effective ways for marketers to stay ahead of our industry trends and challenges—NFTs, Web3, AI-powered everything—is to attend at least one marketing industry event a quarter.
Conferences and events are a catalyst for your professional development, helping you learn about new concepts, explore case studies, and make valuable industry connections that can support your ongoing success.
To help you identify the right marketing industry conferences to attend this year, check out the below list of 19 events that are highly recommended by the #ContentChat community.
Must-Attend Content Marketing and Related Industry Conferences in 2023
Social Media Strategies Summit
When: February 21-24
What: The Social Media Strategies Summit is a leading social media event tailored toward senior-level marketing professionals. The summit shares countless social media case studies that show how you can transform your social media strategy, plus speaker-led roundtables and hands-on workshops.
B2B Marketing Exchange
When: February 27-March 1
Where: Scottsdale, AZ
What: Now in its 12th year, the B2B Marketing Exchange joins hundreds of B2B marketing and sales pros to discuss everything from visual storytelling and social media best practices to new sales enablement strategies and product go-to-market approaches. Members of the #ContentChat and #CMworld communities will recognize speakers including Allen Weiss, Pam Didner, Randy Frisch, and Jay Baer.
When: March 13-14
Where: San Diego, CA
What: Visit beautiful San Diego, California, for SearchLove, a two-day event focused on digital marketing and search engine optimization best practices. SparkToro’s Rand Fishkin is just one of this year’s speakers, and there will be plenty of networking events and opportunities during the show to help you make new connections.
When: March 13-15
Where: Las Vegas, NV
What: Learn how to start nurturing and converting more quality leads at LeadsCon, a three-day event that features sessions from top experts in lead gen and performance marketing. The show is relevant for marketers across industries, including healthcare, fintech, education, and more, with several networking events—including Women @ LeadsCon—to help you meet your next friend.
Social Media Marketing World
When: March 13-15
Where: San Diego, CA
What: Social Media Examiner, one of the world’s largest social media marketing resources, hosts Social Media Marketing World each year to join thousands of marketers and share business-building ideas for social media.
MarTech Conference Spring
When: March 28-29
What: Are you unsure what marketing technology is the best choice for your team? Attend MarTech, a free online conference, to understand what tools are out there and how to build a stack that helps you engage your customers in highly personalized and effective ways.
When: April 12-13
Where: Los Angeles, CA
What: DigiMarCon strives to offer highly valuably, pitch-free content across a range of marketing topics, including account-based marketing, content marketing, paid search, podcasts and webinars, and more. Many content marketing thought leaders—including Robert Rose, Michael Brenner, and Tamsen Webster—have spoken at past DigiMarCon events, and you can expect to meet plenty more influential marketers at this year’s event.
Creator Economy Expo (CEX)
When: May 1-3
Where: Cleveland, OH
What: CEX is one of the hottest new content marketing industry events, hosted by The Godfather of Content Marketing Joe Pulizzi and The Tilt. It’s a must-attend experience for anyone looking to build and grow a content-first business without relying on social platforms. You’ll join 500+ bloggers, podcasters, authors, newsletter writers—and our consultancy founder Erika will be there, too!
Reuters Strategic Marketing 2023
When: May 8-9
Where: San Diego, CA
What: More than 300 senior marketing leaders join Reuters’ Strategic Marketing each year to understand and define the future of marketing, including ways to build brand loyalty, track the digital journey of customers, and unlock innovation.
B2B Ignite USA
When: May 23-24
Where: Chicago, IL
What: Focused on “Exploring the New Frontiers of B2B Marketing,” B2B Ignite USA will feature more than 60 experts to explain how marketers can adapt in a post-pandemic world. The event has tracks for strategy, creativity and innovation, experience and engagement, marketing operations, and growth, and our friends Andy Crestodina, Melanie Deziel, Pam Didner, Christopher Penn, and more will be speaking.
ANA Masters of B2B Marketing
When: June 7-9
Where: Naples, FL
What: The Association of National Advertisers hosts several great annual events, including Masters of B2B Marketing, which helps you tap into rich insights, best practices, and case studies to grow your marketing strategy.
When: August 7-9
Where: Seattle, WA
What: This annual conference from Moz—which many of our community members love—joins SEO and search marketing specialists to discuss ways to rank higher in today’s search landscape and how to make data-driven marketing decisions. Don’t worry, you don’t have to be a Moz customer to attend!
When: September 5-8
Where: Boston, MA
What: Thousands of sales, marketing, and customer experience pros join HubSpot’s annual INBOUND event, which aims to expand your perspective on marketing, tech, and the worlds that are built from both.
MarTech Conference Fall
When: September 26-27
What: In case you can’t attend the spring MarTech Conference or if you want a mid-year update on the newest marketing tools and capabilities, MarTech Conference Fall is another free opportunity to discover new technologies.
Content Marketing World
When: September 26-29
Where: Washington, D.C.
What: Content Marketing World has been one of our favorite content marketing industry events and is often a reunion for the #ContentChat community. Each year you can expect sessions that cover everything about the changing content marketing landscape, including sessions on SEO, social media, and everything about content creation. For the first time in 2023, will we see you in D.C.?
MarketingProfs B2B Forum
When: October 4-6
Where: Boston, MA
What: No matter how many times we see Ann Handley on stage, she continues to amaze us with her infectious energy and truly innovative ideas that shape the future of our industry. You don’t want to miss B2B Forum, which features Ann and a range of B2B marketing experts to share real-world, actionable insights on what’s working today. For year-round tips and resources from Ann and MarketingProfs, sign up to become a member for free.
ANA Masters Of Marketing Conference
When: October 24-27
Where: Orlando, FL
What: This annual event from the ANA is designed for all marketers—unlike its biannual B2B marketing conference—to learn about the latest trends and best practices in marketing and advertising. We expect to see more details about the event after registration opens later this year.
ANA B2B Marketing Conference
When: December 5-6
What: If you miss the June ANA B2B Marketing Conference in person, this virtual event in December is another opportunity to brush up on your B2B marketing skills. More details about the event and its agenda will be posted later this year.
Marketing AI Conference (MAICON)
When: 2023 TBD
What: Artificial intelligence continues to reinvent how we work and engage our customers, and AI is guaranteed to make significant strides this year. The Marketing Artificial Intelligence Institute hosts MAICON, an event where hundreds of marketers explore what’s next in digital marketing transformation. We’re eagerly awaiting the 2023 conference dates and encourage you to keep this on your radar.
Did we miss your most anticipated marketing industry event in 2023? Let us know in the comments and tell us what attendees can expect.
If you’re looking for additional professional development resources, industry event opportunities, and curated content from industry thought leaders, subscribe to The Content Chat Bulletin, our community’s bi-monthly email newsletter.
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