The start of the year is a natural time to celebrate the successes of the past year and set aspirations for where you want to be next year. Too often, though, these goals can fizzle out by mid-year when professionals realize they didn’t take the necessary steps to achieve their dreams.

In this #ContentChat planning session, we detail the steps for you to develop an action plan that keeps your eyes on your professional prize this year.

As we get started, you may want to make a copy of my professional development template by going here and choosing File: Make a Copy to save it to your G drive. https://t.co/y0VZ3qbB7W #ContentChat

— Erika Heald | Content Strategy (@SFerika) January 7, 2019

Q1: This time next year, how do you want to answer the question “What do you do for a living?”

Answering this question may be a challenge, and that’s OK. Take your time to truly assess what you want your career to be, and set an intention to reach that.

I know *some of you* may find it a bit daunting to answer this first question. But the thing is, by stating your goal you make it real. AND you can find accountability partners in all of us. #ContentChat

— Erika Heald | Content Strategy (@SFerika) January 7, 2019

You could want to add to your existing role, focus in on a specific aspect, or jump into a different area entirely.

A1: This time next year, I want my intro to be, “I’m Erika Heald, and I’m the head of a content marketing agency that partners with startups and specialty food companies to create and execute content strategies that drive business growth.” #ContentChat https://t.co/JjLrLy2zSx

— Erika Heald | Content Strategy (@SFerika) January 7, 2019

A1: “I’m a marketing consultant that helps B2B technologies take their business to the next level through funding, new product releases and thought leadership.” BOOM #ContentChat

— Maureen Jann (@SuperDeluxeMo) January 7, 2019

A1: I think I want to be more strategy focused. Granted, I am now, but I’m really only a team of one. I’d like to grow our business and internal team where I can take a step or two back to really focus on the vision of Marcel Digital and how we bring it to life. #ContentChat

— Patrick Delehanty (@MDigitalPatrick) January 7, 2019

A1: This time next year, I hope to utilize the “manager part of my title more and have a small team under me to help with content creation. We really want to expand beyond offering only PPC services and take on social media management and website building. #ContentChat

— Click Ctrl Marketing (@ClkContrl) January 7, 2019

#ContentChat A1: I develop strategies that help solve B2B SMB revenue problems.

Wait, I already do that. But I do too much other stuff – I’d like to narrow my work. #focus

— Tod Cordill (@todcordill) January 7, 2019

A1:this time next year, I want my intro 2B: “I’m Holly Miller the sought-after marketing muscle behind (insert large brand in retail/food/fitness/tech industry). I create, partner with, educate & empower teams on executing SEO & content strategies that deliver growth #ContentChat

— Holly Miller | SEO & Content Marketing Consultant (@millertime_baby) January 7, 2019

#ContentChat A1

Right now: I help businesses understand and empower their brand and grow through content marketing.

Next Year: I build courses and programs that help entrepreneurs and startups affordably brand and market themselves. https://t.co/64ucFtvIGo

— Kayla Naab Consulting (@KaylaNaab) January 7, 2019

If you’re having trouble, consider using this formula from Patrick.

I love when businesses and experts can say “I am / We are _____ experts that _____ for ______” Can be hard to get to but it makes everything so much more specific and tangible. #contentchat

— Patrick Delehanty (@MDigitalPatrick) January 7, 2019

[Read more…] about January 7, 2019 Content Chat Recap: 2019 Content Marketing Career Development Planning Session