For the month of April, #ContentChat is taking a deep dive into branding. Our first chat on the topic was with Kory Ferbet (@KoryFerbet) on how to use Quora for personal and company branding. If you’ve been thinking about giving Quora a try and weren’t sure how to get started this recap gives you a solid overview.
Q1: What is Quora and why should content marketers and content creators have an account?
Quora is known for being a Q&A site, but it’s grown into being more than that.
A1: On its surface, Quora is a question and Answer platform. At its core it’s a community of enthusiasts that rewards people for sharing knowledge and remaining curious.
Content creators can use it for market research, topic ideas, keeping an eye on competition #ContentChat
— Kory Ferbet (@KoryFerbet) March 5, 2018
A1: I love using Quora to see the kinds of questions people have around my clients’ focus, which helps me frame the content I create for them. #ContentChat
— Berrak Sarikaya | Content Strategist | Speaker (@BerrakBiz) March 5, 2018
A1: For me Quora is a great platform to learn, get insights and find exposure to stories. The one consistent piece of advice I hear about good writers is that they are good readers and Quora provides a great place to read good, informative about very specific topics. #ContentChat
— Derek Pillie (@dpillie) March 5, 2018
What @koryferbert said. Also a way to share your own expertise. It’s been a daily habit/curiosity for awhile for me. #contentchat
— Kylee Coffman (@KyleeCoffman) March 5, 2018
The raw storytelling on #Quora can be emotional. I don’t use Quora strategically, but manage to gain some kinda insight into a topic/issue (homelessness, int’l travel, parenting, etc.) every time. #contentchat
— Kylee Coffman (@KyleeCoffman) March 5, 2018