Content Marketing World 2022 is almost here! In this #ContentChat recap, we spotlight some of our most anticipated sessions and share tips to help you get the most out of your experience, whether you’re joining online or in-person. If you still need to grab your conference tickets, use code HEALD100 for $100 off.
Don’t miss our #ContentChat meetup on Thursday, Sept. 15 between 10:25 and 11:25 a.m. in Hall C (the first break of the day)—we’ll grab a table for everyone to casually stop by for some long-overdue IRL networking.
Read through all of our advice below, and tweet us your questions or advice by tagging @ErikaHeald and using #ContentChat. We hope to see you in Cleveland from Sept. 13-16!
Q1: Many members of the Content Chat community are presenting at this year’s CMworld. If you’re presenting, give us a preview of what we will learn in your session.
Erika will teach you how to create a more effective, proactive thought leadership program.
A1: I’ll be sharing my process + a TON of useful templates to create a more effective, proactive thought leadership program as part of your content marketing program.#ContentChat
— Erika Heald | Content Marketing Consultant (@SFerika) August 29, 2022
A1b: I’m in the final block of breakout sessions on Thursday, right before the closing keynote.#ContentChat
— Erika Heald | Content Marketing Consultant (@SFerika) August 29, 2022
Michelle will demonstrate how to get more visibility for your content by repurposing it.
A1: A sneak preview of my talk – which is on 9/15 at 2:20 pm – here goes:
Get more visibility for your content by repurposing it as earned media – or how to turn owned media into earned media – which you can then plug into shared media (& paid, if you like). #ContentChat— Michelle Garrett (she/her) (@PRisUs) August 29, 2022
I should also mention that I’ll be the guest on the #CMWorld chat on 9/6: Gaining Visibility for Your Content with Michelle Garrett – so we’ll talking more about what I’ll be talking about. 😂 #contentchat
— Michelle Garrett (she/her) (@PRisUs) August 29, 2022
Love it! You’re basically running a 20-minute master class in creative reuse for PESO model content.#ContentChat
— Erika Heald | Content Marketing Consultant (@SFerika) August 29, 2022
Carmen will show you how to build a better content on-ramp for your customer’s buying journey. Her session is on Friday at 8:30 a.m., so please join if you can.
A1. My #CMWorld talk is about building a better content on-ramp for your customer’s buying journey—funnel-based, format-centric formulas don’t account for the different needs of your audience and your business. #contentchat https://t.co/uV58f5fmQr
— Carmen Hill (@carmenhill) August 29, 2022
Oh! And by the way, my talk is at 8:30 am Friday, 9/16—so stick around if you can! #CMWorld #ContentChat
— Carmen Hill (@carmenhill) August 29, 2022
Monica will share lessons for building and nurturing your content marketing team.
#ContentChat A1: I’m presenting (my first time at #CMWorld!) on “How to Build & Nurture Kick-Ass Content Marketing Teams.” To make the tips easy to remember and apply… they’re all tied to conventional wisdom & best practices you already know from work and life!
— Monica Norton (@monicalnorton) August 29, 2022
Mike will teach techniques to create 10x better content 10x faster through streamlined workflows and processes.
A1 I will be teaching techniques to create 10x better content 10x faster! It combines streamlined workflows and processes, along with stronger insight into content tactics. #ContentChat https://t.co/ymKjuLkHq3
— Mike Allton (@mike_allton) August 29, 2022
And check out our blog post that highlights CMworld 2022 sessions from friends of the #ContentChat community.
In case it’s helpful, we created this post highlighting the #CMworld sessions from our #ContentChat friends. It’s ordered by day and time so you can plan ahead.😊
And thank you to everyone who has already shared this since it was posted.❤️https://t.co/SMTBTyuI5u
— Alek Irvin (@AlekIrvin) August 29, 2022
Q2: What are your tips for maximizing the value you gain from the conference experience?
[Read more…] about August 29, 2022 Content Chat Recap: Content Marketing World 2022 Pre-Party