I worked as a freelance content marketing consultant for six months, after which I came onboard as a full-time employee.
As a marketing consultant, I:
- Developed their global content marketing strategy
- Defined content marketing workflows and built them into the Kapost content management platform
- Wrote and edited blog posts and e-books
- Produced written and video case studies
- Defined their global social media strategy
- Trained their social media manager
- Developed content and social strategies for the promotion of their annual user conference
Here are a few examples of the case studies I wrote and produced at Anaplan:
- HP written case study
- HP leaders case study video
- Forescout written case study
- Pandora case study video
