Writing Audience-Friendly Content to Boost Your Online Engagement
This week #ContentChat was joined byRachel Moffett (@redheadrachel) from Express Writers who shared her tips for creating audience-friendly content.
Q1: How do you define audience-friendly content, and why is it important?
Yucky! And true. #ContentChat https://t.co/CG5AdHJbhJ
— Erika Heald (@SFerika) November 7, 2016
A1. Audience friendly means whoever your target market is will respond in a positive way towards your content #ContentChat @SFerika
— Uniform Nations (@Uniform_Nations) November 7, 2016
A1 Audience-friendly = content your audience can’t do without, because it’s written just for them #contentchat
— Dennis Shiao ⛷ (@dshiao) November 7, 2016
A1: First, audience-friendly content needs to be content that appeals to them. Address their needs and solve problems. #ContentChat
— Rachel (@redheadrachel) November 7, 2016
A1. Big emphasis on positive reactions vs negative ones when determining audience friendly content #contentchat @SFerika
— Uniform Nations (@Uniform_Nations) November 7, 2016
A1: I think it’s content that is easy to access, easy to understand, and makes for good brand discussion. #contentchat
— Sebastian Faura (@FauraSebastian) November 7, 2016
A1. Simply put, you want your audience to engage with your content. They won’t if they don’t enjoy what they see #contentchat @SFerika
— Uniform Nations (@Uniform_Nations) November 7, 2016
A1. Audience-friendly content is focused on *their* interests, respects their time and makes it easy to find relevant info. #contentchat https://t.co/QZtJdNtwTc
— Carmen Hill (@carmenhill) November 7, 2016
A1b: The content you create should also be easy for them to consume. Use headings and lists when formatting posts. #ContentChat
— Rachel (@redheadrachel) November 7, 2016
A1 #contentchat That’s #content that tickles a reader’s fancy, a stuff that gets shared socially, forwarded & linked to from other sites
— Edyta Kowal (@edyta_kowal) November 7, 2016
@SFerika A1: Content that uses language that is suitable for the reader and provides useful information. #contentchat
— ☕ Tonya Parker ⌨ (@parker_content) November 7, 2016
A1: I would define audience friendly content as content that appeals to your target market, I am assuming in a positive manner #contentchat
— Nichole Muller (@muller_nichole) November 7, 2016
A1: It’s always about your audience. Find the content they like and are interested in and write more of that #contentchat
— Spin Sucks (@SpinSucks) November 7, 2016
@SFerika Audience friendly means it speaks the same language as your audience, #contentchat
— Jessie Shternshus (@TheImprovEffect) November 7, 2016
A1 simple, content that is relevant to them. #contentchat
— Lisa-Veronika Jany (@lisaveronikaj) November 7, 2016
Agreed @carmenhill—I’d add that it’s delivered through the channels that THEY like to use for content consumption. #ContentChat https://t.co/j02LGdhIJe
— Erika Heald (@SFerika) November 7, 2016
A1: Content that brings value to your audience, without tons of jargon or pushy branding #contentchat
— Brandfolder (@Brandfolder) November 7, 2016
A1: @SFerika Audience friendly content is content that your market or customers will respond to in a very positive way! #ContentChat
— Dan Iverson (@DanIverson3) November 7, 2016
A1. Why is it important? Without it, no one will engage with your content! #contentchat
— Uniform Nations (@Uniform_Nations) November 7, 2016
A1 This is where all those jargo convos we have on this chat go to die; if the jargon makes sense to your audience, use it! #contentchat
— Derek Pillie (@dpillie) November 7, 2016
A1: Its user friendly and accessible, consider things like using plain language, colour contrasts #contentchat
— Marta Awad 🍰 (@martaaw93) November 7, 2016
A1) Content that sparks audience engagement, which will start a conversation! Why would they engage with unfriendly content? #contentchat https://t.co/yhmKq7Bsyn
— HeyOrca! (@HeyOrca) November 7, 2016
A1 The readibility test I use is: Did I learn something? Did I laugh while writing it? and Do I love what I have produced? #contentchat
— Derek Pillie (@dpillie) November 7, 2016
A1 Count up the number of strong relationships your content builds with significant people. #contentchat
— Ken Gordon (@quickmuse) November 7, 2016
@redheadrachel @dpillie Similarly, if it’s not something you would want to share with your network, why would someone else? #ContentChat https://t.co/SZFX1vh2xp
— Erika Heald (@SFerika) November 7, 2016
Q2: What is the biggest roadblock to creating audience-friendly content?
A2 Biggest roadblock = not understanding your audience deeply enough #contentchat
— Dennis Shiao ⛷ (@dshiao) November 7, 2016
A2: So many people fail when creating content because they don’t know what their audience wants. If you don’t know, ASK THEM! #ContentChat
— Rachel (@redheadrachel) November 7, 2016
A2. The biggest roadblock is often internal resistance to putting the audience first…leading with me or we, rather than you. #contentchat https://t.co/Hi3BiY7z4o
— Carmen Hill (@carmenhill) November 7, 2016
A2 Resources… the real content creators seems to be thinning out more and more and getting replaced by automated garbage. #contentchat
— Derek Pillie (@dpillie) November 7, 2016
@carmenhill Agreed. A lot of brand content is the brand talking to themselves, about themselves. Not engaging. #ContentChat
— Erika Heald (@SFerika) November 7, 2016
A2. Don’t think about what “I” would enjoy. Think about what “they” would enjoy for content #contentchat @SFerika
— Uniform Nations (@Uniform_Nations) November 7, 2016
A2 Biggest roadblock? Failing to communicate to your audience – by not knowing what they want / or lack of research #contentchat
— Lisa-Veronika Jany (@lisaveronikaj) November 7, 2016
A2: I personally run into some trouble with that I have a fairly large number of target audiences for Extreme in B2B social #contentchat
— Nichole Muller (@muller_nichole) November 7, 2016
A2 Not knowing one’s true audience. Not being severe enough judge of one’s content & deep unwillingness to learn from failure. #contentchat
— Ken Gordon (@quickmuse) November 7, 2016
A2: If you don’t know your audience very well yet, some content you think is friendly, might not be to them. @SFerika #ContentChat
— Dan Iverson (@DanIverson3) November 7, 2016
A2 Not being able to get buy-in from execs on focusing content around your customer’s needs can be a big content roadblock. #ContentChat
— Erika Heald (@SFerika) November 7, 2016
A2: Writing content thats informative but engaging at the same time. Balance between proving yourself & including your audience #contentchat
— Marta Awad 🍰 (@martaaw93) November 7, 2016
A2: The biggest roadblock is understanding your audience and putting forth the time and resources to create great content. #contentchat
— WebROI (@bywebroi) November 7, 2016
A2: Understanding that the research is the biggest part of it.#contentchat
— M-1 Publications (@M1_Public) November 7, 2016
A2a: I sometimes find it difficult with what to post and how much of it to post and how frequently I should target diff markets #contentchat
— Nichole Muller (@muller_nichole) November 7, 2016
A2 lack of deep knowledge of who your #audience is 🙁 For 52% of #marketers producing the engaging content is biggest challenge #ContentChat
— Edyta Kowal (@edyta_kowal) November 7, 2016
Love that we are seeing so many mentions of research. I find many brands skip the audience research step. #ContentChat
— Erika Heald (@SFerika) November 7, 2016
A2. You might think you know your audience but in reality you don’t. You have to produce engaging content #contentchat
— Village Print&Media (@vpm_nyc) November 7, 2016
A2b: I try to avoid this best by keeping a plan and calendar relevant to what is currently popular in the tech industry #contentchat
— Nichole Muller (@muller_nichole) November 7, 2016
A2 Besides resources I’d say consistency is the challenge. Keeping pace with the expectations set for your audience is critical #contentchat
— Derek Pillie (@dpillie) November 7, 2016
@SFerika Unfortunately, this is so true. Many write off research because they think it’s tedious, but it’s crucial! #ContentChat
— Rachel (@redheadrachel) November 7, 2016
A2: you can become your biggest roadblock: getting stuck in a rut, not staying connected with your audience #contentchat pic.twitter.com/pAoAJ6JmC5
— Stephanie Parks (@S_WatersParks) November 7, 2016
A2c: this way, more people will be thinking about what we are posting more often (hopefully) #contentchat
— Nichole Muller (@muller_nichole) November 7, 2016
Q3: How can we get to know our audience better?
A3 Speak to them daily or weekly. First choice = face-to-face, second choice = phone or Skype #contentchat
— Dennis Shiao ⛷ (@dshiao) November 7, 2016
A3: If you want to get to know your audience better, TALK TO THEM. Don’t be afraid to ask questions and start conversations. #ContentChat
— Rachel (@redheadrachel) November 7, 2016
A3. Reach out to your Sales team and ask if you can come with them to see a customer #contentchat @SFerika @SpinSucks
— Uniform Nations (@Uniform_Nations) November 7, 2016
A3b: Social listening is another great way to see what your audience is talking about. Hang out on the platforms they use. #ContentChat
— Rachel (@redheadrachel) November 7, 2016
A3: By just talking to them! As was talked about before, just being human and holding discussion is necessary. #contentchat
— Sebastian Faura (@FauraSebastian) November 7, 2016
A3: Listen, listen, listen. Respond intelligently and relevantly. #ContentChat
— HannaLizKnowles (@HannaLizKnowles) November 7, 2016
A3: Aside from stalking the people that interact with your content the most?? 😜 #contentchat
— Nichole Muller (@muller_nichole) November 7, 2016
A3. Don’t be afraid to use internal resources. Example, those who have been inthe business since forever @SFerika #contentchat
— Uniform Nations (@Uniform_Nations) November 7, 2016
A3. Talk to them, spend time where they spend time, read what they read, follow who they follow… #contentchat https://t.co/Xw1oPf24xl
— Carmen Hill (@carmenhill) November 7, 2016
A3: Data… ask them AND BE SURE TO LISTEN, get profile/persona data from vendors or track it yourself, but get that data. #contentchat
— Derek Pillie (@dpillie) November 7, 2016
A3. Ask you audience what they want to hear from you about. Great research and everyone loves having a say in things! #contentchat
— Uniform Nations (@Uniform_Nations) November 7, 2016
A3 survey your audience, interview customers + prospects to create personas, attend industry events, and read industry pubs. #ContentChat
— Erika Heald (@SFerika) November 7, 2016
@SFerika I love doing a reader survey every year. It’s so simple to put together, but very effective! #ContentChat
— Rachel (@redheadrachel) November 7, 2016
@SFerika we can reach out in DM, reply to their tweets, Contact them outside of twitter, Reach out to them personally. #ContentChat
— Niobe Vint (@niobe_vint) November 7, 2016
A3: Surveys are tried-and-true, but engaging your audience in real conversations over various marketing channels is key #contentchat
— Brandfolder (@Brandfolder) November 7, 2016
A3 If you already have an email subscriber list, reach out to them and use a tool like @SurveyMonkey #ContentChat
— Erika Heald (@SFerika) November 7, 2016
A3: Social Media! You could also hold community related events at your business. Talking with your customers! #ContentChat @SFerika
— Dan Iverson (@DanIverson3) November 7, 2016
A3b: Definitely listening to them! When someone reaches out and interacts with you, don’t hesitate to interact back #contentchat
— Nichole Muller (@muller_nichole) November 7, 2016
A3. Survey Monkey is my best friend. However, don’t use it excessively. They will get annoyed. #contentchat
— Village Print&Media (@vpm_nyc) November 7, 2016
A3: Be the audience..of your audience! Follow key individuals, read their blogs, tweets and engage. Put yourself in their shoes #contentchat
— Marta Awad 🍰 (@martaaw93) November 7, 2016
A3: Make sure you don’t just ask your audience questions but you actually LISTEN to the answers. @SFerika #contentchat
— Dan Iverson (@DanIverson3) November 7, 2016
A3. Don’t assume you know your audience. Always be asking them for feedback! #contentchat @SFerika @spinsucks
— Uniform Nations (@Uniform_Nations) November 7, 2016
A3: Engage them in conversation! Ask them but don’t forget to actually listen to what they say! #ContentChat
— PostPlanner (@PostPlanner) November 7, 2016
This is gold: “Don’t assume you know your audience.” #contentchat https://t.co/oDRL4e5p22
— Spin Sucks (@SpinSucks) November 7, 2016
Q4: How do you know that your content is resonating with your audience?
A4: Does your content get people talking? Are they sharing it? Are they engaging on your posts? #ContentChat
— Rachel (@redheadrachel) November 7, 2016
A4 I think data is how you determine audience resonance… time on page, interactions, amplification all tell this story. #contentchat
— Derek Pillie (@dpillie) November 7, 2016
A4. Set up progress metrics that will indicate if your content is resonating with your audience along the way @SFerika #ContentChat
— Uniform Nations (@Uniform_Nations) November 7, 2016
A4: Increased sales and engagement.#ContentChat
— M-1 Publications (@M1_Public) November 7, 2016
A4 Based on the quality of their comments + whether they include original thoughts when sharing on social #contentchat
— Dennis Shiao ⛷ (@dshiao) November 7, 2016
A4: You start getting valuable feedback, if content is getting engagement, then your audience is listening to you. @SFerika #ContentChat
— Dan Iverson (@DanIverson3) November 7, 2016
@SFerika you can tell by the content the audience posts, their interaction with likes, retweets, replies and so on. #ContentChat
— Niobe Vint (@niobe_vint) November 7, 2016
A4. Take benchmark metrics along the way to ensure your content is still performing well #contentchat @SFerika @spinsucks
— Uniform Nations (@Uniform_Nations) November 7, 2016
A4 When it compels real action: picking up the phone, writing a long-winded email, making a purchase, composing an epic poem. #contentchat
— Ken Gordon (@quickmuse) November 7, 2016
@dpillie this gets back to avoiding vanity metrics (like pageviews) & looking at meatier stats like time on page, shares, etc. #contentchat
— Brandfolder (@Brandfolder) November 7, 2016
A4 – they are sharing it, conversions are happening and engagement is high.
#contentchat— Michelle (@michelletweet) November 7, 2016
A 4 Your #content resonates when it keeps people reading ’til the end and drive you conversions #ContentChat
— Edyta Kowal (@edyta_kowal) November 7, 2016
A4: A simple + basic way to know youre resonating w/ ur audience is measure engagement, there are a lot of free tools out there #contentchat
— Nichole Muller (@muller_nichole) November 7, 2016
A4. You know your audience is enjoying your content through their likes, comments and shares. Engagement overall #contentchat
— Village Print&Media (@vpm_nyc) November 7, 2016
A4: Are they driven to take action? Is this the action you wanted them to take? #contentchat
— HannaLizKnowles (@HannaLizKnowles) November 7, 2016
A4) Your audience is resonating with your content if they are responding to your questions, signing up for your email, etc. #contentchat
— WebROI (@bywebroi) November 7, 2016
@SFerika A4 Are people actively engaging with it? Commenting? Sharing? Replying to the social posts? Not just liking/RTing. #contentchat
— Martin Lieberman (@martinlieberman) November 7, 2016
A4) It’s more than just the numbers! How’s engagement going? What type of feedback? Have they gained value from your content? #contentchat https://t.co/7n2F7Kbyq6
— HeyOrca! (@HeyOrca) November 7, 2016
A4: When they begin responding with thoughtful input! Not only does it generate discussion, but also key observation points #contentchat
— Sebastian Faura (@FauraSebastian) November 7, 2016
Q5: What are some common content creation pitfalls to avoid if your goal is to create audience-friendly content?
A5 Avoid making it (i.e. your content) about you. It’s always about them. #contentchat
— Dennis Shiao ⛷ (@dshiao) November 7, 2016
A5. Don’t repeat the same content over and over again – your audience will get bored with you @SFerika #ContentChat @SpinSucks
— Uniform Nations (@Uniform_Nations) November 7, 2016
A5. Don’t just recycle content from one platform to another. Respect that your e-mail audience is likely diff. from FB, etc. #contentchat
— pamelahughes (@pamelahughes) November 7, 2016
A5 Brands can get up in creating “me too” content. But your audience isn’t the same as your competitors audience. #ContentChat
— Erika Heald (@SFerika) November 7, 2016
A5. Make sure your content is easy to share! Your audience won’t dig to figureout how to share an article from your website #contentchat
— Uniform Nations (@Uniform_Nations) November 7, 2016
A5 Always a mistake to publish content in a way that’s not mobile- or social-sharing-friendly. Focus on the UI and UX. #contentchat
— Martin Lieberman (@martinlieberman) November 7, 2016
A5 – A common pitfall is to sell first, provide value later (maybe). Always ask if your content is worth the time to read. #ContentChat
— Michelle (@michelletweet) November 7, 2016
A5: Don’t fall into the trap of writing about the same old stuff. Keep it fresh and find ways to upcycle your older content. #ContentChat
— Rachel (@redheadrachel) November 7, 2016
A5. Avoid speaking like a billboard. Try to talk WITH your audience #contentchat @SFerika @spinsucks
— Uniform Nations (@Uniform_Nations) November 7, 2016
A5 Many try (and fail) to deliver what they think an audience wants. #contentchat The winners provide what they need. https://t.co/sa1hJz227C
— Ken Gordon (@quickmuse) November 7, 2016
A5: Throwing out content for the sake of posting something. Make sure your content fits your customer journey map #contentchat
— Marta Awad 🍰 (@martaaw93) November 7, 2016
@sferika Trying to “sell” something rather than offering your audience something useful and beneficial for them. #ContentChat
— Accenta Display (@AccentaDisplay) November 7, 2016
Don’t fall into the “me, me, me” trap #contentchat https://t.co/cCbpoSxfJM
— Spin Sucks (@SpinSucks) November 7, 2016
Repetition. Don’t bore your audience to death 😱 #ContentChat https://t.co/VH6LBrkDtf
— Erica (@wickdchiq) November 7, 2016
A5: Don’t repeat content and make sure that you know your audience’s viewpoint to have plenty of engagement. @SFerika #ContentChat
— Dan Iverson (@DanIverson3) November 7, 2016
A5: Drifting off brand in an effort to attract a new audience. Always important to stay true to your brand values #contentchat
— Brandfolder (@Brandfolder) November 7, 2016
A5. Position yourself as a professional and not a saleperson. So selling and not sharing is a downfall #contentchat
— Village Print&Media (@vpm_nyc) November 7, 2016
A5b: Your number one priority should always be to provide value. Don’t post simply for the sake of posting. Make it worthwhile! #ContentChat
— Rachel (@redheadrachel) November 7, 2016
A5. Key messages are great. Repeating them verbatim in EVERY piece of content is not. #contentchat
— pamelahughes (@pamelahughes) November 7, 2016
A5) It’s easy to get lazy and switch to “broadcasting mode”, which generally isn’t audience-friendly. Don’t get lazy! #contentchat
— WebROI (@bywebroi) November 7, 2016
A5 avoid #clickbait #content. I know that temtation is strong but it leads only to readers dissapointment and u don’t want it #contentchat
— Edyta Kowal (@edyta_kowal) November 7, 2016
A5b It’s easy to run out of ideas without a clear vision, it’s easy to get frustrated if you need more skills to do the work. #contentchat
— Derek Pillie (@dpillie) November 7, 2016
A5. Stressing it one more time – BE MOBILE FRIENDLY #contentchat @SFerika @spinsucks
— Uniform Nations (@Uniform_Nations) November 7, 2016
-too long
-too self-centered
-too esoteric #Contentchat https://t.co/CjW70oucSH— Susannah the Geek (@greatergoodgeek) November 7, 2016
There’s always a precious balance between producing consistent content and quality content. https://t.co/j1Gk7Ey2Bj #contentchat
— Derek Pillie (@dpillie) November 7, 2016
Q6: What brands are doing a good job of creating audience-friendly content?
A6. @Hubspot and @Marketo are great at sending audience friendly content via email! #contentchat @SFerika @spinsucks
— Uniform Nations (@Uniform_Nations) November 7, 2016
A6: Great audience-friendly content creators: @ExpWriters, @buffer, and @neilpatel. #ContentChat
— Rachel (@redheadrachel) November 7, 2016
A6. And of course @SpinSucks does a great job at audience-friendly content #contentchat
— Uniform Nations (@Uniform_Nations) November 7, 2016
A6. @Dove is great at creating content that is shareable and memorable #contentchat @SFerika @spinsucks
— Uniform Nations (@Uniform_Nations) November 7, 2016
A6. @Mailchimp does a great job of publishing audience-friendly content w/an approachable tone. #contentchat
— pamelahughes (@pamelahughes) November 7, 2016
A6: @PostPlanner is a good example #contentchat
— Spin Sucks (@SpinSucks) November 7, 2016
A6. Can’t forget about @Nike! #contentchat @SFerika @spinsucks
— Uniform Nations (@Uniform_Nations) November 7, 2016
A6: I’m always saying this, and I admit to being biased because I’m a fan. However, I think Disney does a great job. #ContentChat https://t.co/uOt5GntyLi
— Jason Webb (@JasonLWebb) November 7, 2016
A6. @Tasty hits it out of the park in terms of simple, shareable, audience-friendly videos. #contentchat
— pamelahughes (@pamelahughes) November 7, 2016
A6: @marketo wrote an amazing free ebook on social media marketing strategy. you can tell it took research and planning #contentchat
— Marta Awad 🍰 (@martaaw93) November 7, 2016
A6: I’ve always followed our competitor Cisco, they make tech easily understandable and promote engagement well #contentchat
— Nichole Muller (@muller_nichole) November 7, 2016
A6: I always like @CocaCola‘s content, people smiling and enjoying a cold beverage always makes me wanna have one! @SFerika #ContentChat
— Dan Iverson (@DanIverson3) November 7, 2016
A6 #McKinsey shares valuable & easily shareable content. Their thought leadership is there, but subtle #contentchat
— Michelle (@michelletweet) November 7, 2016
A6: Oddball in the mix: Adult Swim. Late-night network that asks viewers about their favorite shows on Facebook! #contentchat
— Sebastian Faura (@FauraSebastian) November 7, 2016
A6 B) Also, @ExpWriters! Some brands sound ingenuine, but I feel like theres a real person behind every tweet, very human #contentchat
— Marta Awad 🍰 (@martaaw93) November 7, 2016
A6: I think the following companies are doing a great job with content @Disney @Target and @Nike #contentchat @SFerika
— Niobe Vint (@niobe_vint) November 7, 2016
A6 @Adobe knows the weakness of everyone here in #contentchat and exposes it mercilessly here: https://t.co/Ntt9DHDPTu #woowoo Brilliant!
— Ken Gordon (@quickmuse) November 7, 2016
A6 b I also love #brandjournalism #content that makes GE Reports, @Allegro_Group @Intel Free Press, RedBull #contentchat
— Edyta Kowal (@edyta_kowal) November 7, 2016
A6: @REI – curated and created content resonates #contentchat #OptOutside
— HannaLizKnowles (@HannaLizKnowles) November 7, 2016
A6: Trader Joe’s Fearless Flyer newsletter is great. Shameless plug to read more about it here: https://t.co/lHArF7OLBc #contentchat
— Brandfolder (@Brandfolder) November 7, 2016
Q7: What are some tools and resources that can help with creating audience-friendly content?
A7. We love using @Canva to help make social-friendly content for our audiences! @SFerika #ContentChat
— Uniform Nations (@Uniform_Nations) November 7, 2016
A7: @BuzzSumo is great for determining which of your posts are most popular. It can help you come up with content ideas! #ContentChat
— Rachel (@redheadrachel) November 7, 2016
A7: @PostPlanner @buffer @BuzzSumo @CoSchedule #contentchat
— Spin Sucks (@SpinSucks) November 7, 2016
A7 SEO – what are people searching for? Know this, know what content to serve. #contentchat
— Michelle (@michelletweet) November 7, 2016
A7. Once you understand how to use it, Google Analytics becomes your best friend #contentchat @SFerika @SpinSucks #BFFL
— Uniform Nations (@Uniform_Nations) November 7, 2016
A7: Surveys or Ask Me Anythings are good ways to directly talk to your audience to see what content they enjoy! #contentchat
— Sebastian Faura (@FauraSebastian) November 7, 2016
A7: @SproutSocial #contentchat
— HannaLizKnowles (@HannaLizKnowles) November 7, 2016
@Uniform_Nations @Uniform_Nations I’d also add the Webmaster console to that @SFerika @SpinSucks https://t.co/ySuuwp771T #contentchat
— Derek Pillie (@dpillie) November 7, 2016
A7: I sound like a broken record on these chats but @canva is the best for creating quality images and it’s free! #contentchat
— Stephanie Parks (@S_WatersParks) November 7, 2016
A7 @Canva for production, @RightRelevance & @Google webmaster console/analytics for research, SM Analytics for distribution #contentchat
— Derek Pillie (@dpillie) November 7, 2016
A7: @Buffer has tweet scheduling & an integrated image creation tool – Pablo! Great for on the spot visual content & its free #contentchat
— Marta Awad 🍰 (@martaaw93) November 7, 2016
A7 @brand24 for social listening, @Buzzsumo to find most trending topics and @Prowly for distribution #contentchat
— Edyta Kowal (@edyta_kowal) November 7, 2016
Great discussion! A lot of helpful tips and tools 🙂 And it’s so nice to see BRAND24 recommendation in here. Thanks 🙂
Glad you found it to be helpful, Gloria! Hope to see you at an upcoming #ContentChat.