Content marketing tips, tools, and perspectives from the team at Erika Heald Marketing Consulting and the #ContentChat community.
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The 19 Most Recommended Marketing Conferences You Can’t Miss in 2023
One of the most effective ways for marketers to stay ahead of our industry trends and challenges—NFTs, Web3, AI-powered everything—is to attend at least one
15 Content Experts Share Tips for a Successful Content Marketing Strategy in 2023
Setting your 2023 marketing strategy? You’ll need to do more than just brush the dust off last year’s plan if you want to be successful.
5 Steps to Audit Your Competitor’s Content To Improve Your Content Strategy
Content is vital for your company to attract, nurture, and retain customers—but your competitors are constantly vying for your customers’ attention with content, too. Although
December 5, 2022 Content Chat Recap: How Social Media Can Improve Your Content Marketing Strategy
Social media budgets are on the line in 2023 as executives demand results, according to new research from Hootsuite. But after yet another turbulent year
November 14, 2022 Content Chat Recap: How Content Marketers Can Build Trust With Their Content
What’s the one marketing KPI that every team should track? According to Melanie Deziel, international keynote speaker and author of Prove It, the answer is
How To Use Social Media To Boost Your Content Marketing Results
Social media channels have unmatched potential to help your brand reach and engage your community in an incredibly cost-effective way. Although individual channels rise and