A marketer’s day often involves a dizzying mix of tasks, bouncing from writing blog posts and crafting social media content to recording a podcast or designing a digital event experience.
Efficiency is the name of the game when balancing such a diverse to-do list, and savvy marketers know the value of digital tools to help them complete whatever content needs they face.
Luckily, some of the best tools are free to use and available through any marketer’s best friend—an internet browser. These digital marketing browser extensions provide a seamless experience and fast track almost any content needs. The hardest part is finding the right browser extensions for marketing, so we’ve asked the #ContentChat community and other marketing pros about their picks.
The Content Marketer’s Toolbox: Browser Extensions to Download
We recommend these browser extensions (in alphabetical order) to help with the range of tasks that content marketers face in their day-to-day.
Of note, this list focuses on those extensions available through the Google Chrome browser, but many are also available on other top browsers like Safari, Mozilla Firefox, and Microsoft Edge.
Spelling & Grammar Browser Extensions
Writing is the bread-and-butter of any marketing role, so a spelling and grammar check browser extension is a must-have.
There are several options to fit this need, and Grammarly is highest-recommended by our community. That said, each free option has varying capabilities, and some writers will naturally appreciate the interface of specific tools over others. We recommend you explore each of these to find the option that works best for your needs:
Digital Marketing Browser Extensions
Content creation is just one part of a marketer’s role, with search engine optimization, graphic design, and other tasks taking increasing priority. These are some of the top browser extensions to meet a range of digital marketing needs:
- Alexa Traffic Rank: Need a quick look at a website’s traffic? The Alexa Traffic Rank extension is perfect for a general gauge of how popular a website is. The tool shows global traffic rank, plus the rank in whichever country the site best performs. This is useful when researching high-authority domains or trying to prioritize different opportunities based on traffic. As with most free tools, the details are limited, though, and we recommend you explore paid options if this tool is short of what you need.
- Bitly: Quickly create and share shortened, trackable URLs. This extension gives you all of Bitly’s website features within your browser.
- Calendly: This extension expands the value of your free Calendly account and enables you to view and schedule meetings right from your browser.
- ColorPick Eyedropper: The design-minded content marketer will love ColorPick, as it gives the hexadecimal, RGB, or HSL color code of anything on your screen. The extension can also help you create a color palette based on the color you select.
- ColorZilla: Unsure if ColorPick is right for you? Give ColorZilla a try! The two provide similar features with a different user experience, so your pick will depend on how design-focused your role is.
- Dictanote: This note-taking and organizing tool is notable for enabling speech-to-text so that you can take notes by talking.
- Evernote Web Clipper: “Better than a bookmark,” this tool lets you save web pages, articles, and PDFs that you can then annotate and organize in just a few clicks.
- GIPHY: Why say it with text when you can say it with GIF? Send GIFs and stickers easier than ever using this tool.
- Headline Studio: Expanding on the immensely valuable CoSchedule headline analyzer, the Headline Studio extension allows you to draft and analyze headlines on any website. The tool even has a built-in thesaurus and word bank so you can add unique power, emotional, and uncommon words that make your headlines pop.
- LastPass: If you struggle with remembering your passwords or need help creating unique passwords to strengthen your online security, LastPass is a great tool that securely stores and auto-fills your passwords.
- SEMrush SEO Writing Assistant: Although this is technically an add-on for Google Docs or WordPress, we couldn’t skip recommending this incredible SEO tool. It checks your content for SEO-friendliness in real time based on your target keywords, with everything from a plagiarism checker and tone of voice analysis to a link checker and recommended keywords.
- Serpstat: This SEO tool gives a page and domain analysis in just a few clicks, including top keywords, optimization information, and more.
- WhatFont: Ever wonder what font a web page uses? WhatFont has you covered.
Extensions That Meet Any Digital Marketing Need
The above tools are just a few of our favorites, but there are plenty more that you can try. Google Chrome has a writing essentials page with 40+ extensions that could help supercharge your writing, for starters.
Did we miss your favorite browser extension? Let us know in the comments! Tell us the extension name and how it makes your day-to-day more manageable, and we will update this list as relevant.